I remember growing up camping outdoors whenever we would lose power. Dad would BBQ on the grill, mom would pull out the cards, we’d snuggle and tell stories. Just have fun. The makers of Kraft Peanut Butter want to remind everyone that building memories like the ones I had growing up are important.
From power outages to rainy days, sometimes the most unexpected moments can bring us together. With blackouts on the rise, and ice storms more common than ever before, whether by chance or by choice, we tend to connect more when we’re powered down.
I love the latest video from Kraft Peanut Butter, showing the powerful moments of connection that can be created when we disconnect.